Building the
foundation for success with our Return on Partnership

Financial growth: Return of 25:1 in 6 months

People & Happiness growth: 1 commercial team, 1 believe

Transformative growth: From "Traditional" to "Cracking the code to hyper growth"

DataVita
Making IT carbon free

Program 1
DNA-ICP Program

Transformation
From every account is a potential customer to Finding customers with the highest propensity to buy

Delivered
2 ICP’s for proposition Cloud services and Co-location

Results
3% ideal customers of target market defined > 40 accounts 

Program 2
Market Approach

Transformation
GTM’s connected to growth strategy

Delivered
2 buyer personas, buying scenario,  messaging and market approach for cloud services, co-location

Results
Claiming topic in the market: "Making IT Carbon Free’ 

Program 3
Content & Conversations

Transformation
From written content to conversational content 

Delivered
Content & conversations strategy & topic selection
Launch of podcast ‘Making IT Carbon Free’

Results
5x account engagement in buying group

Program 4
Platforms & Channels

Transformation
Stand-alone campaigns to solution based campaigns under the umbrella ‘Making IT Carbon Free’

Delivered
Content syndication with multi-integrated omni-channel campaign

Results
Investments connected to revenue target

Program 5
Commercial dream team
on a Mission

Transformation
From a list of marketing activities to marketing and sales goals connected to the growth strategy

Delivered    
Commercial plan with goals, KPI’s and metrics 

Results    
A plan based on integrated goal setting to joint execution to meet business objectives.

Bonus Deliverable: 7 steps Linkedin Navigator approach

Program 6
Account-centric revenue engine

Transformation
From sales funnel to cross-departmental revenue funnel to set-up to measure and nurture from lead to deal
 
Delivered
Building and implementing an account-centric Revenue funnel
 
Results
Adoption of account-centric revenue funnel, shared metric and KPIs