Why we exist
We are moving into a people-centric business world. Organizations that are not adapting to the changing business landscape and not responding to personalized customer needs, will struggle. They will lose their relevancy and in the end disappear. The thrivers will take a different road. They will connect their purpose to what customers want.
We inspire, activate and help organizations and their people making their growth strategy a reality, be happy and to unlock success. We believe in the power of internal commercial togetherness to succeed externally as a 'king or queen', serving your market.
People in the heart, value from the start.
Imagine
IF we
help you
Changing the game by:
- Adopting the DNA - Ideal Customer profile ™ to finding customers with the highest propensity to buy
- Transform your Sales & Marketing teams to a dream team on a mission
- Generating high qualified leads & guaranteed relevant opportunities
- Choosing an Account Based Marketing approach that DOES work
- Predictability and measurement in hitting targets and business objectives
- Decreasing Customer Acquisition costs while increasing Customer Lifetime Value
- Creating long-lasting happy customers
Being relevant in the market requires more than having a great product. People and building relationships are the key differentiator. Do you struggle to evolve to that shift? Adoption of change, pressure of time, growing relationships with customers? This will have impact on time to market, customer lifetime value, business sustainability and costs.
We cracked the code and developed the IF Formula to:
- Achieving your business objectives more easily
- Becoming predictable in revenue growth
- Growing in your commercial maturity
- Transformations that lead to success & happiness
- Laser focused execution with your talent
Cracking results to hyper growth with integrated Sales & Marketing
5x higher Account Engagement
That goes beyond the lead with the right balance between digital and human touchpoints
533% Pipeline increase
By enabling your commercial dream team
Up to 83% win rate
In desired customer base with DNA-ICP™
100% Fun
While becoming better every day
3% customers, 70% growth
By finding and creating true customers to drive-up growth
10x higher Customer Lifetime Value
By investing in talent and building customer relations
- With roots in IT and digital building successful Go-to-Markets
- Said “Goodbye” to products and “Hello” to subscriptions
- Turning challenges into opportunities with positive business outcomes
- Integrated transformations that realize growth & happiness
- Successful integration of commercial teams
- Maximizing partnership investments and budgets
- A proven model for delivering measurable results
- Concepts for a fast time to market
- Choosing the best strategies and avoiding costly mistakes
What customers say
“IF are working as a virtual extension of DataVita, giving us a proven strategy that’s already delivering according to their plan. It’s an end-to-end approach, from strategy to execution with KPIs based on metrics we can actually measure, the pipeline growth is impressive and we’re projecting great results.”
"In our ambition to scale our recurring revenue growth, we were looking for quick wins and improvements. IF approached this with a clear vision and plan of approach to make a difference in the market."
"We see IF as a game changer to scale our business. Engaging with the right clients is key, so we can focus our sales and marketing efforts to people who align with our business technically and culturally".
“IF Associates has a unique way of helping you to define your potential growth. With their unconventional and innovative program to find customers with the aspiration to reach full potential growth is both impactfull and fun".
“We see IF as our strategic partner to guide us how to grow and where to focus in the global market space. So we can jointly focus our efforts on building up relationships with our customers by being on the channels and platforms they are.”
- Discovery call
- Value analysis
- Define with us your growth strategy improvements
- Customized plan, connected to your growth strategy, incl. Return on Partnership
- Performance based monthly subscription; your success is our success
- No-contract lock in, we only want happy customers
- Pay as you grow; grow into our programs and services towards the 'Universe of Growth'