I am passionate about preparing and equipping organizations in making their growth strategy a reality. I am cross-departmental recurring revenue leader with people-centric mindset. Excited to share my learnings and best practices through providing leadership coaching and mentoring to help talent to navigate their journey to modern leadership. A trusted advisor for organizations who want to be relevant in the subscription economy with 10+ years experience marketing, commercial and Go-To-Market leadership experience.
I am a proud member of the revenue collective family for commercial/growth leaders across the globe.
I teach revenue, marketing and sales leaders how to grow
Predictable recurring revenue up to multi-million euro total contract values with 83% win rate
A marketing/commercial team from 0 to 25+ employees delivering measurable results
Through 10+ innovative transformations making impact better, faster and sustainable with more fun
By building a commercial dream team that will create substantially more and long-lasting happy customers
With my roots in IT & Digital, delivering predictable recurring revenue growth
Get guidance and experience to build your growth & happiness engine
My sweet spot is generating revenue for “subscriptions” by building a commercial dream team. Starting with your people, I figure out the best way in making your growth strategy a reality. I partner with your executive leadership team to change the game by realizing predictability in hitting targets and business objectives.
From 3 year corporate strategy to laser focused execution
Building the right strategy for the business and the ability to adjust and evolve with the market is crucial. However, if the departments and people do not pick it up it will be catching dust on your desk or die in the file share graveyard. I take ownership and share my best practice and methodologies on building, adopting, implementing and executing an end to end planning process that is impactful and fun. I will help you make strategy actionable and secure implementation, follow-up and that milestones and successes are being shared and celebrated! Your people will feel they matter and know that they belong.
I have been integrating, transforming and innovating teams to be relevant in the market and realize growth and happiness. Where I I believe in? The power of internal commercial togetherness to succeed as a king or queen, serving your market.
I have been building a cross-departmental and cross-country marketing and commercial department delivering measurable results. The expectations on the marketing and commercial role are continiously changing, different skills and competences are needed to add value to the market, your customers and the internal organization. Attracting, keeping and retaining your talent is more important then ever in today’s people-centric business world. I build high performance and high trust team that are ready for growth and people love to work in to add value from the start.
Leadership coaching and mentoring for your most critical team, your commercial team
Being relevant in a subscription economy requires more than having a great product. You know people are the key differentiator. But does your talent know how to get themselves to the next level?
My education and inspiration is focused on how to navigate the journey of your talent, to become the modern leader they want to be. I base my best practices on more than a decade of leading high-growth marketing, demand, commercial and GTM teams.