3 January 2023
Verizon Business has chosen IF Associates to reshape their growth strategy!
Why Verizon Business chose IF Associates:
- Looking for an agile GTM strategy completed in less than 6 weeks.
- Growing new business
- Implementing an actionable framework that could scale with the team.
- Differentiating in the market
"Really enjoyed working with Liesbeth de Rooij and Jeroen Hendriks to get their insights and support on our go-to-market approach for the Benelux region. With their enthusiastic drive and their proactive and customer-centric approach they have managed to reshape our strategy and deliver a clear and practical approach for both our sales and marketing organization for a specific portfolio of Verizon Business' services." Ferdinand Kolfshoten, Marketing Manager BNL & Nordics at Verizon Business
Why IF Associates chose Verizon Business:
- Our first corporate customer.
- Believing in growth through togetherness.
- Shared values
- Open to new ways of working
One of the outcomes of connecting brand and purpose to claim in the market: